How to maximize the benefits of live broadcasts?
Many people don’t know how many people to buy when live broadcast is suitable. Here are a few examples for your reference, and teach you how to maximize the function of live broadcast people with the smallest cost. Each anchor/merchant has a different style of live broadcast, and it is recommended to refer to it in moderation.
1. Example of multiple live broadcasts
If there are more than 3 live broadcasts a week, it is recommended to use here (50~100 people) is enough. This method can better maintain the existing live broadcast fans, and occasionally new traffic will join the live broadcast room to watch the live broadcast. Why is there occasional new traffic? There are new traffic around the live broadcast room every day. They sometimes see your live broadcast room but just didn’t click in it, but people are always curious. They have passed your live broadcast room so many times. Click into your live broadcast room to watch the content of your live broadcast. The content of your live broadcast just attracts them, which is the beginning of becoming your fans. Can you buy it (more than 100 people)? Yes, you can buy more people when you are doing an event, and a large number of people can increase the popularity of your live broadcast on FB, so that more people can see that your live broadcast has activities, which will help attract new traffic. Can I buy it if there is no event (more than 100 people)? It is not recommended, unless you are a capitalist, the number of people in some industries is relatively fixed, such as: stocks, real estate, gold and silver jewelry, etc., there are not many people who usually look at it, so the effect of buying more people is not big. (Long story short is that you don’t need to buy a lot of people at ordinary times, the main thing is to let people know that you are a long-term live broadcast platform, and you can use more when there are events)
2. Example of a few live broadcasts
This means that live broadcasters/businesses can use a large number of people 2-3 times a week or a small number of times a week. You can understand this sentence in this way, although the number of live broadcasts is small, new customers/fans will think that you are customers who have accumulated for a long time, so the number of people in the live broadcast room will be large. It is also not recommended to buy more people in unpopular industries here, and the effect is not great.
3. Unpopular industries
Unpopular industries can refer to the example (1. Multiple live broadcast examples), but it is recommended to buy less (20~40 people) in terms of number of people. There are not too many followers in unpopular industries, and some special industries will be followed by many people. This needs to be measured by the merchants/hosts of unpopular industries.